Kids (Noga Erez Album)
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Kids is the second studio album by Israeli singer-songwriter
Noga Erez Noga Erez ( he, נגה ארז) is an Israeli singer, songwriter and producer. In 2017, her song "Dance While You Shoot" was used by Apple in an advertising campaign for its music streaming service. In the same year she released her debut album, ...
. The album was released on March 26, 2021, by
City Slang City Slang is an independent record label based in Berlin, Germany. History The label was founded in 1990 by former tour agent Christof Ellinghaus, exclusively to release The Flaming Lips' '' In A Priest Driven Ambulance (With Silver Sunshine S ...
.


Background

Erez stated that she finished working on the album a year before its release, but its release was postponed due to
COVID-19 Coronavirus disease 2019 (COVID-19) is a contagious disease caused by a virus, the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The first known case was COVID-19 pandemic in Hubei, identified in Wuhan, China, in December ...
. The album was produced by Erez's partner, producer Ori Rousso, who also produced her previous album. Erez described the process of creating the album, and said that "right after we finished Off the Radar and went on a tour we had some problems with the family and Ori's mother passed away. For a while we knew that the album would only deal with In this subject ,in the perspective that there is a mother and then there isn't; the same deep connection between parents and their children; and how generations pass on knowledge, but also issues and how this connection is important." She added that "the reason we called the Kids album was because we thought this whole album was going to be about that. But then life happened and it took us three years to finish the album, and so many different things happened during that time. We started leaning towards more topics."


Promotion


Singles

The single from the album, "Views", featuring Rousso and Reo Cragun, was released on February 24, 2020. The second single from the album, "No News on TV", was released on June 23. It was followed by the third single, "You So Done", on August 26. The fourth single, "End of the Road", was released on January 13, 2021. On March 9, along with the release of the album and its name and early sale on the
iTunes Store The iTunes Store is a digital media store operated by Apple Inc. It opened on April 28, 2003, as a result of Steve Jobs' push to open a digital marketplace for music. As of April 2020, iTunes offered 60 million songs, 2.2 million apps, 25,00 ...
, the fifth single, "Story", was released featuring Rousso.


Shows

The album was preceded by an online streaming show, which took place on April 1 and 2, 2021. In addition, a tour supported the album in North America and Europe, from July 31, 2021, to March 8, 2022. On April 12, 2021, she appeared on "
Jimmy Kimmel Live ''Jimmy Kimmel Live!'' is an American late-night talk show, created and hosted by Jimmy Kimmel, broadcast on ABC. The nightly hour-long show debuted on January 26, 2003, at Hollywood Masonic Temple in Hollywood, California, as part of ABC's lea ...
" with the song "Views".


Critical reception

The album received mostly positive reviews. On
Metacritic Metacritic is a website that review aggregator, aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted arithmetic mean, weighted average). M ...
, the album received a weighted average score of 76 out of 100, based on 7 professional reviews. On
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
, the album received a positive review, stating that the album "With Kids, Erez makes a significant leap forward from Off the Radar. Though she still sounds like an outsider, the skill she displays on these songs suggest she shouldn't be one for long."
Clash Magazine ''Clash'' is a music and fashion magazine and website based in the United Kingdom. It is published four times a year by Music Republic Ltd, whose predecessor Clash Music Ltd went into liquidation. The magazine won the Best New Magazine award in ...
states that "
he album He or HE may refer to: Language * He (pronoun), an English pronoun * He (kana), the romanization of the Japanese kana へ * He (letter), the fifth letter of many Semitic alphabets * He (Cyrillic), a letter of the Cyrillic script called ''He'' ...
is Restless and fast-paced, 'Kids' nurtures critical reflection without compromising humour and a good time. The songs are energetic and invigorating, a vocal punch right in your face." On the Quetlus, the album received a score of 90 out of 100, saying that "you will not hear a better pop album this year. I doubt you will hear a better rap album this year."


Track listing

{{Track listing , collapsed = yes , headline = Bonus Tracks , title14 = Sunday , length14 = 2:07 , total_length = 38:43


References

2021 albums City Slang albums Noga Erez albums